TDM, a tech and digital apprenticeship training provider, is calling on the region to enhance and leverage their digital marketing capabilities through the launch of their Digital Marketing Degree Apprenticeship.
TDM specialises in the delivery of genuinely work-based learning via its apprenticeship programmes. They work with many businesses across the region using apprenticeships to kick-start and develop tech and digital careers.
Degree Apprenticeships are not new to TDM as they already offer the hugely successful Digital and Technology Solutions Professional Degree Apprenticeship in partnership with the University of Wolverhampton.
“We have several different Level 3 and 4 apprenticeships and, it makes sense to offer a progression pathway for the apprentices and businesses,” said Derrin Kent, Managing Director, TDM.
“Level 3 apprenticeships give learners the confidence to apply new skills and knowledge in their workplace. The level 6 degree apprenticeship builds on this and enables apprentices to become leaders in the workplace; by giving them the skills and knowledge to initiate and influence at a strategic level. We are proud to be partnering with the University of Wolverhampton again with the new Digital Marketing Degree Apprenticeship.”
The timing of the launch comes at a time when Digital Marketing skills are highly sought after.
“The world is going through a digital transformation that has accelerated in 2020 for obvious reasons, with more customers going online to shop and access services,” said David Tomkins, Marketing and Engagement Manager, TDM.
“Businesses must respond to this change in customer behaviour and compete online for customers’ attention, making effective use of digital marketing to cut through the noise and stand out.”
There are currently 6 apprentices who have started the Digital Marketing Degree Apprenticeship and David Tomkins expects it to grow.
“Businesses are now thinking more strategically about their digital marketing. They are putting their apprentices who completed Level 3 on to the Level 6 programme and we forecast this trend to continue.”
If you or your business are interested in finding out more about tech and digital apprenticeships you can call TDM on 0333 10 100 40 or visit tdm.co.uk.