Nifty Communications recently flew the flag for Worcester at none other than London Fashion Week, working alongside its streetwear client, FORmE.
The clothing company, which encourages people to be proud of who they are, were invited to the iconic fashion show just three months after launching- a rapid rise which is testament to the fruitful and hardworking relationship between agency and client.
This particular show was a great fit for the brand, as it was the first ever London Fashion Week show to promote diversity and disability in fashion, showing people how to be comfortable in their own skin.
On the catwalk, FORmE debuted its A/W Blanks range. The collection focuses on simplicity and minimalism, serving as a reminder that often in the simplest things we find true happiness and that the best part about an outfit is the wearer themselves.
Nifty provides its full suite of services to FORmE, with the fashion brand noticeable benefactors of the agency’s unique approach to marketing, dubbed the Niftyverse.
Nifty has provided increasing traffic and engagement for the brand through ads, influencer marketing, email campaigns and nurtured content.
Christian Collison, Nifty Communications CEO, said: “To have come so far in such a short amount of time is testament to our brilliant relationship with FORmE and the power of the Niftyverse. We’re looking forward to working alongside FORmE as it continues to grow as a brand in the coming months.”
FORmE founder and head designer, Daniel Watson, added: “Working with Christian and the Nifty team has been amazing as a start-up brand. They are constantly presenting us with new opportunities and understand what the brand wants to achieve, which is so important.”
To find out more about how Nifty Communications can help you grow your brand and monetise your content, please visit www.niftycomms.com