A book, ghostwritten by Ian Phillipson (The Business Ghostwriter) about the fasting changing nature face of the banking sector has recently been published by LID Publishing and is selling strongly around the world.
Titled ‘Disruption’, the heavily researched 80,000-word book looks at how firms in the financial services sector can protect themselves from the influx technology-led firms known as ‘fintechs’ that are changing the fundamentals of banking around the world.
Ian Phillipson said:
“Disruption was written for senior executives at international management consultancy, Arthur D Little (ADL) as part of a thought leadership campaign to strengthen their position as strategists to major financial brands.
“To write the book, I worked remotely with subject matter experts to gather the information, then liaising with the leadership team, I developed a series of outlines and drafts that turned into the published book, which I think tells an accessible and engaging story despite the technical content.”
Recent press reviews have called ‘Disruption, “… a timely and thought-provoking book” and an “…enjoyable read, with some interesting ideas and insights about what the future might bring … ”
Ian Phillipson (The Business Ghostwriter) is based in Hereford and ghostwrites books, reports, white papers and speeches for executives, entrepreneurs and businesses in the technology, finance and industrial sectors.
Founded in 1886, Arthur D. Little (ADL) was the world’s first management consulting firm. With 40 offices around the world, the firm specialises in technology-intensive and converging industries and serves many of America’s Fortune 1000 companies.
For further information email ian@businessghostwriter.co.uk or call 01432 761480.