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Discover! Creative Careers is a programme which entails employers from creative industries, opening their doors to young students, to inspire and inform the next generation of workers.

Blue Print Direct Mail took part in the Discover! Creative Careers Week, on Wednesday 20 November, taking in 7 students from Westacre Middle School in Droitwich, Worcestershire.

The day started at 9:30am, with 7 enthusiastic students, keen to learn about direct mail and the processes mail must goes through, before landing on the recipient’s doormat.

The activities included:

  • Welcome from the owner
  • Tour of the offices and production room
  • Question and answer exercise
  • Design a party invite, with a prize for the best invite

One of our favourite questions asked by the students was, “How long does it take to print something?”. In which, we responded; “Previously, we have turned a job around in a day; from providing a quote, to being printed”. We also had some feedback from the day, one of the students said, “I have really enjoyed looking at the offices, seeing how Blue Print design and print leaflets and other types of printing”.

We hope the students enjoyed the day as much as we did, we definitely needed a good sit down afterwards)! We hope to take part in this excellent opportunity again. It was very worthwhile, to help young students discover new skills and learn a little snippet about what it’s like to work in the marketing communications, direct mail and printing industry; including the wide range of skills needed, to deliver good quality direct mail marketing.


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