The Business Culture Campaign

Unlock the potential of your people

Culture, can mean different things to different people.

When we refer to business culture we refer to the way a business cares for its employees – the values that make up the life blood of an organisation, the community and atmosphere of the workforce, and the plans an employer shares with their workforce which include the employees and their joint futures.

Employers expect loyalty and commitment from their employees, and rightly so, but what does the employee get in return for this? Is paying their salary enough to expect this dedication? The ‘what’s in it for me?’ mindset highlights how as humans we are more inclined to work hard and strive for success, when we know that rewards will follow.

I’m a much more confident person than I was when I joined. I’ve learnt a lot!

If businesses don’t have a development plan in place, I’d urge them to. I think they’d notice a difference very quickly.

Lee Roberts – EBC Group

The UK is striving to be a more forward thinking economy in terms of flexible work arrangements.

Some businesses have even adopted the 4 day working week, but the vast majority of employers within England still have a long way to go in terms of recognising what a pivotal role the development, encouragement and motivation of our staff plays in the growth, productivity and overall success of our businesses.

Research conducted by the Worcestershire Local Skills Improvement Plan has found that employers worry that productivity will fall if they send employees on training courses, or that their staff will be snapped up by competitors if they become too skilled. These are huge barriers to employers investing in their staff and is demotivating for the workforce.

What if we were to suggest that by simply putting a development plan in place for each staff member – and honouring it, that employers could guarantee improved staff retention, improved morale, improved productivity and an all-round improved business culture? A place that people want to be, where success feels good and there is opportunity to always be better.

This approach does not only benefit the employees, but the employers and the businesses overall. We all know what a huge cost recruitment can be both in terms of time and expense. Research suggests that when your staff are happy within their work, they are much less likely to leave – saving you both time and money. It also means that your business will have a dependable, skilled workforce, saving you having to source new people or new training. When people are happy in their workplace and fulfilled by their work, absence and sickness rates go down, improving your overall productivity and saving you money.

It’s a win win for everyone.

To see our team expand, upskill & progress is really great!

If people don’t have development plans in place, I’d definitely recommend looking into it.

Chloe Blackwell – Hayward Wright

Calling all employers. We’d like you to commit to the following:

1.

Have a conversation with each member of your staff and ask them what their career aspirations are – whether its in your business or not. The chances are if you invest in their development, you will get the absolute best from them.

2.

Between you, agree to train them in the things they want to learn or need support with. This does not need to be an ‘all at once’ approach if there are numerous things. Start off by showing your commitment to them and you’ll get the same in return.

3.

Share your plans for the future of your business with your staff. Show them what you are collectively working towards and the potential rewards of achieving them. Highlight the opportunities that could become available.