Work For Us

About the Job
Working as part of the Worcestershire LEP’s executive team, the Marketing & Events Executive is
responsible for working as part of a small team to provide professional, high-quality marketing and
event support across the primary WLEP services, including but not confined to the Worcestershire
Growth Hub, WorkWell and Skills initiatives.
This role ensures the LEP delivers professional, business-focused marketing campaigns and events,
ensuring alignment of key messages across service areas.

Day to day you will:
1.Create social media marketing campaigns and content using platforms including but not confined
to Instagram, LinkedIn, X and YouTube, and other social media included in
WLEP’s Communications Plan.
2. Assist with and develop email marketing campaigns, newsletters, press releases and blog/ vlog
posts promoting Worcestershire Growth Hub, WorkWell and Skills projects.
3. Assist with maintaining WLEP websites, including but not confined to Worcestershire Growth Hub,
WorkWell and Skills projects and all related Search Engine Optimisation (SEO) activities.
4. Support the WGH team with the creation of case studies.
5. Assist with creating presentations, reports and documents required for a variety of print and
digital resources.
6. Promote and represent Worcestershire LEP and its services at various local events and industry
events.
7. To monitor and track the digital performance of all marketing and communications activity across
the various WLEP service areas.
8. Organise, update and develop local contact databases and CRM
9. Liaise with internal and external stakeholders, including the wider WLEP team, WGH clients,
Local Authorities and others over events and marketing campaigns
10. Support events delivery preparation and attend – including maintaining accurate and up-to-date
records of delegate attendance for all events
11. Support with management of room bookings and allocations across the internal teams

What you will bring:

1. Experience of marketing and communication delivery (Essential)
2. Drive, initiative, motivation and professional credibility and enthusiasm.
3. Ability to manage a range of different tasks with developed time management skills and experience
of working to deadlines
4. Ability to communicate confidently (verbally and in writing) with external and internal stakeholders
5. Excellent copywriting skills
6. Proficient in the use of MS Office (Essential)
7. Ability to create engaging social media content using Canva, Adobe Illustrator, Adobe
Premiere Pro, or other Adobe suite software (Essential)
8. Previous experience with email marketing platforms such as Mailchimp or Zoho Campaigns
9. Ability to use a camera to take photos and video during events, to support social media delivery
(Desirable)
10. Familiarity with analytics and social media performance monitoring (Desirable

Mobility:
1. Car owner with full driving licence would be preferred but not essential

About the Job
Working as part of the Worcestershire LEP’s executive team, the WGH Skills Project Manager is
responsible for the development and implementation of LEP funded skills project activity.
This involves managing projects through direct delivery and partnership working, helping to integrate
skills initiatives, priorities and support into local business engagement.

This role acts as a key conduit between the Worcestershire Growth Hub business engagement
function and the skills delivery team to improve integration and take-up of support services and
provide high-level business support solutions.

Day to day you will:
1. Lead on the development and delivery of LEP funded skills project activity working with the WLEP
Executive management team, Worcestershire Growth Hub, Skills team, WLEP Board and sub
boards.
2. Provide reports for key stakeholder forums including LEP Board, sub boards and others on the
implementation of funded activity and advise on corrective action where necessary.
3. Promote projects to Worcestershire businesses/residents and relevant groups through publicity
campaigns, researching and using different forms of effective media in conjunction with
Worcestershire Growth Hub.
4. Develop policy in relation to the Worcestershire LEPs approach to skills and undertake a range of
activities which will assist in implementing the agreed policy. This will include drafting guidance,
making recommendations, reviewing policy and procedure, and researching new initiatives.
5. Establish and manage systems to receive and record enquiries and applications, and to ensure
effective and transparent application, appraisal systems and processes for the successful
management of schemes which comply with the funding body’s rules and regulations.
6. Ensure projects are administered in accordance with the legal constraints for the project and other
applicable regulations.
7. Design and commission the delivery of Skills services which deliver Worcestershire LEP’s key skills
priorities and lead the procurement process for project work streams, from development of tender
specification through to contract award as necessary.
8. Co-ordinate the role of the suppliers and local education/training providers in providing support to
the potential client group.
9. Initiate, organise, attend and contribute to as chair, speaker and/or facilitator, partnership and public
events, conferences, seminars and other awareness raising activities related to the project
workstreams.
10. Develop and maintain key stakeholder relationships with local, regional and national stakeholders
across the private and public sectors in relation to skills.

What You Will Bring
1. Significant project management experience and knowledge of APM / PRINCE 2 / MSP project
and programme management techniques.
2. Highly organised with the ability to manage multiple priorities at pace.
3. Drive, initiative, motivation and professional credibility and enthusiasm.
4. Experience of successful liaison, negotiation and communication with partnerships/suppliers.
5. Excellent report writing skills
6. Experience of development and implementation of awareness campaigns targeting
SME’s/residents.
7. A good understanding of national and regional bodies and policies related to skills development
and business and innovation.
8. Experience of developing and delivering high quality presentations.
9. The ability to communicate, influence and negotiate, at a senior level with businesses.
10. Proficient in the use of MS Office

Mobility:
1. Ideally a car owner with full driving licence.
2. Willing and able to travel to different locations around the county, occasionally further afield.
3. Willing and able to work some unsocial hours (such as evenings and early mornings) as required
to meet the needs of the service