How to prepare for your website building project.
To understand the key elements required for a website, it is always a good idea that you explore design and build approaches.
If you are building your own site or looking to work with a team of professionals, it is always good to do some research to understand the process. This will allow you to fully benefit from the collaborative elements of the process through preparation and understanding of key points where you will need to make decisions based on your company’s values and identity- as well as the purpose and functionality of the site.
This research will also allow you to better understand exactly where your money is being spent and the time commitment required in building a site that will do the work for you.
Guidance on Website Building Technicalities
Your digital marketing agency will be able to guide you through the process and will be creating a structure for your content for Search Engine Optimisation (SEO) as well as providing you with opportunities in the design and functionality for your users to engage and make contact.
A good clear content structure for search engine optimisation (SEO) and a ‘window to your world approach’ with an accurate representation of your brand. This structure should include clear calls to action and images that represent your business to signpost your reader through easy to access, visual clues. Prepare by ensuring you have clear goals for the purpose of your website and a clear direction to connect with your intended audience.
Responsive Websites
With the rise of social media, websites are usually viewed on mobile. Your website must be responsive for the user as well as for Google. If it is not responsive, you risk losing customers as they want easy access to services or products with clear points of contact for users. Doing the preparation in terms of clearly understanding your purpose will allow the site map to fall into place through collaborative conversations with your website building and design team.
Choosing your Website Building process with confidence
Create a mind map of your skills, research different approaches to building a website. Explore different programs and evaluate which will support the gaps you may have identified in your own experience and skills.
Also, beyond your research, consider if this is an element that you may need to allocate financial investment from a well-informed position. If you decide that you need to look to a team of professionals, book a free discovery call with the team at TIEM and we’ll show you where to get started.
TIEM Design are ready to help HW Chamber members!
We’re offering members a free, no obligation, discovery meeting to discuss any website or marketing problems and find some potential solutions.
We’d love to help your business grow, so drop us an email at [email protected]
www.tiem-design.com