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Date: 11/04/2018

Creative communications agency drp won bronze at this year’s New York Festival, TV & Film Awards which took place on the 10th April in Las Vegas. drp were entered into the public relations category for the #DrivenByQuality film campaign for their client Gett Taxis.

Gett Taxis UK, is one of the leading app-based taxi companies who cover over 100 cities in over four countries such as the UK, USA, Israel and Russia. The global on-demand network has over 10,000 corporate clients and have made over 50 million trips since being founded in 2010.
Gett Taxis wanted to create a campaign to promote the sheer quality of their drivers and services. The main purpose of the video was to combat any negative press on what was being portrayed of taxi drivers and showcase that Gett Taxis provide quality service, time and time again, resulting in the best-rated drives throughout the UK alone.
Dagmar Mackett, Director of Film and Video at drp, commented: “We are extremely proud to take home an award at the New York TV & Film awards, especially given the high quality of productions and stiff competition from global agencies and in-house teams. As an industry we are consistently being challenged to be different, think outside the box and deliver greater ROI, and these awards showcase the amazing work that is doing just that.”
The New York Festival, TV & Film Awards recognise the best productions and content in all forms for over 50 countries worldwide and focus on the next generation of story-tellers and talent that mirror categories such as, animation, innovation and feature films.