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70 YEARS OF ENGINEERING SUCCESS AT LAND ROVER EXPERIENCE EASTNOR

Home / News & Opportunities / Member News

Date: 07/11/2018

Jaguar Land Rover is celebrating its 70th anniversary and looking back at its history.

In the early 1960s Land Rover visited the Eastnor Castle Estate and, after discovering the rugged woodland, invited its engineers - Gordon Bashford and Spen King - to perform a benchmarking exercise for Range Rover vehicles.
 
The exercise proved successful, and led to Land Rover choosing the estate as its engineering proving ground for vehicle off-road capability and durability.
 
Today, Eastnor is recognised as the heart of Land Rover, and every new vehicle is tested at the site. In addition, the Eastnor Estate houses a Land Rover Experience centre, which is more than 25 years old. It allows visitors to get behind the wheel of one of Land Rover’s iconic British vehicles, take on the challenging terrain, and discover exactly what the technologically advanced vehicles can do.

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