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Date: 20/09/2016


Three local businesses are combining their expertise for a day to benefit business owners and entrepreneurs by talking about R&D tax credits and how to use intellectual property (IP) to make money for your business.
Leading professionals from Randall & Payne accountants, Willans LLP solicitors and Wynne Jones
IP are on the main stage at the Business of Innovating day on Friday 7 October, part of the
internationally-known Malvern Festival of Innovation.
Topics covered include; how to get cash back from HMRC via R&D tax credits, how to protect your
brands and inventions to capture market share, how to license IP to make money, how to enforce
your legal rights against infringement and how to combat counterfeit goods relatively cheaply.
Dr Adrian Burden, Malvern Festival of Innovation founder, said: “This is an opportunity to learn
from experts about real-life business case studies which could apply to your own situation. Hear
about the value of protecting your IP; you will leave this session aided with practical tips on how to
go about it successfully, how to defend your portfolio, and how it can actually make money rather
than cost you money.”

The symposium is free for all to attend and will also feature talks about the UK’s innovation
landscape and tech clusters from keynote speakers from Innovate UK and Nesta, helping regional
businesses of all kinds understand how they fit into our changing ecosystem and where
opportunities may lie.

During the day, there will also be a range of exhibitors showcasing their innovative products and
services as well as offering helpful advice and support to successfully scale your business. With
networking opportunities and an entrepreneurs pitching session, this could be a day that positively
improves your bottom line.

Dr Adrian Burden explained that this symposium, at the Malvern Theatres, is suited to
entrepreneurs, managers and business leaders keen to understand what drives the innovation
economy in the UK and how to start and grow new businesses to succeed. He shared: “The day is
devoted to instilling innovation in the heart of your business. Whether you need to protect
intellectual property, secure funding, start a new venture, grow an existing enterprise or expand
overseas, this festival day focuses on how to think creatively about your business operations and
will include case studies and a popular elevator pitching session from brave entrepreneurs facing
the audience and panel.”

To find out more detailed information or to attend please visit www.festival-innovation.com
Festival Programme Summary

Oct 2nd The Prelude (evening)
Open air film evening showing of The Matrix in Priory Park.

Oct 3rd Embarkation Launch Event (evening)
An evening with Marcus du Sautoy OBE on What We Cannot Know at St Edmunds Hall, Malvern
College. Is the human brain's ability to innovate intrinsically limited? Or are there no bounds to
what we can discover and understand?

Oct 4th Next Generation Innovators Schools’ Outreach (all day)
A day at the Three Counties Showground highlighting creative science, technology and
entrepreneurship for middle and senior school students (Years 7 to 9) from around the region.
Includes talks from Marcus du Sautoy OBE on mathematics, Professor Adam Hart on bacteria,
and 2016 IET Young Woman Engineer of the Year Orla Murphy.

Oct 5th Startup Stories (evening)
An informal evening at the Coach House Theatre to enthuse you about the trials & tribulations of
entrepreneurship. Hear highlights from founder of TextLocal Alastair Shortland, The Apprentice
finalist & Whisk CEO Nick Holzherr, and Dragons' Den winner Neil Westwood of Magic

Oct 6th – Cyber security & Internet of Things (all day)
Everyone and everything will soon be connected, generating vast amounts of data and impinging
yet further on our privacy. Mundane objects will be sharing valuable insights with not just those you
permit, but with criminals across the globe. Brave new world or terrible nightmare? All day at
Malvern Theatres with talks and exhibition showcasing members of the UK Cyber Security Forum.

Oct 6th Festival Gala Evening Dinner (evening)
Enjoy a stimulating evening of conversation over a three-course meal with friends and colleagues
at Malvern College New Sports Complex before hearing from our guest speaker: renowned futurist
and author Anne Lise Kjaer.

Oct 7th – The Business of Innovating (all day)
Creativity and business acumen don't always go hand-in-hand, but the UK's knowledge-based
economy needs brave entrepreneurs to think out-of-the-box and then leap out of their comfort
zone. This symposium, at the Malvern Theatres, is suited to entrepreneurs, managers and
business leaders keen to understand what drives the innovation economy in the UK and how to
start and grow new businesses to succeed. Includes a popular elevator pitching session from
brave entrepreneurs facing the audience and panel.

Oct 7th – Creative Careers (afternoon)
An afternoon seminar for senior school students (Years 10 to 13) interested in science,
technology, engineering, and design. This is an opportunity to hear about applying these subjects
in the real world to pursue an exciting career in the all-important creative economy at Malvern
College’s New Sports Complex.

Oct 8th – The Family Day with Family Show (all day)
Be enlightened and inspired by the Family Show speakers Dr Emily Grossman and Dr Mark
Lewney before exploring the hands-on exhibits. Staged in the Malvern Theatres for parents and
children to enjoy. Come to find out about some of the latest new things like Drones, Raspberry Pis
and 3D Printers. All day at Malvern Theatres with drone demonstrations in Priory Park.
About the Malvern Festival of Innovation

Dr Adrian Burden, a serial entrepreneur and technologist, founded the Malvern Festival of
Innovation in 2012. The aim was to establish the Festival as a vibrant internationally-recognised
annual event for Great Malvern. In the first year, the Festival ran for two days and included talks
from Prof Peter Dobson, Luke Johnson and Charles Morgan alongside an exhibition of about 50
companies. In 2013 the Festival grew to include a Family Show featuring Dr Jonathan Hare and
Prof Mark Miodownik, and a pilot schools outreach event in Malvern College. In 2014 and 2015,
the festival included much larger schools outreach events, attracting about 400 and 800 students
respectively. Travel Partners GWR will be running The Innovation Express from London
Paddington, and London Midland will be naming their frequent services between Birmingham and
Hereford the Innovation Shuttles during the Festival.